Download Hugh Massie's
June 19th Presentation

Welcome To...                                                                 
 


Are you finding it difficult to reliably hire the right people?

Would you like to better match your hires to the team?


"People are hired for their skills and knowledge and fired for their behavior."

- Lee Ellis, RightPath Resources Inc.


 
Frank Furness has teamed up with Hugh Massie of Financial DNA Resources, combining their extensive research, knowledge and business experience to provide you with resources on hiring the right sales people -- a critical facet of building any business.

In working with corporations from all over the world and performing extensive research, one of the top issues for management is recruiting a sales team who will be highly productive on a sustainable basis. Many candidates have the right credentials and interview skills but then do not succeed when in the field. Do you have a truly reliable process for hiring top sales talent? Do you have the insights to predict their behaviour once they are hired?

Financial DNA Resources offers a revolutionary behavioural based profiling system known as "Financial DNAŽ". The Financial DNA solution is enabling the management of leading corporations around the world to gain far deeper and more predictable insights into the behaviours of recruits.


The foundations of the system include a series of University validated profiles which focus on uncovering a person's natural hard-wired behaviour, and how they are instinctively motivated to make life, career, business and financial decisions. This natural behaviour is often difficult to detect in the interview process as it sits below the surface and can be temporarily hidden by the candidate. However, over time the natural behaviour will consistently emerge and the person's real talents will be demonstrated particularly at critical times under pressure. Many profiling systems out in the market tell you a person's learned behaviours and preferences which change over time, and hence this information is not reliable for hiring.

The Financial DNA Profiles help you to uncover the natural hard-wired behavior of an individual, helping you in the followings ways:

  • Ability to make more informed decisions about who you hire
  • Greater productivity from having alignment between the hire and the role
  • Reduced costs from not having to re-hire
  • More respect from the candidates for following a thorough process

Many firms fail in the hiring process because they settle for a job candidate with the wrong behaviours -- usually hired based solely on skills and/or knowledge. Or they hire a candidate with an outstanding track record in one business that may or may not translate to success in their business where the brand, culture, environment, infrastructure and general circumstances of their business may be very different.

All employers must determine the behaviors, skills and knowledge required for a role in the company. Does a prospective hire have the right mix, as well as the right talent (broadly defined as a person's innate drivers that are repetitive and, therefore, predictable)? Although skills and knowledge can be learned, the behaviours you need in a hire are fixed or ingrained early in life and cannot be learned.

For example, being a successful relationship manager for a large private bank could be very different than taking on a financial planning role in a smaller advisory firm. Will the person you hire be managing existing clients or going out and hunting for new clients -- two very different activities, talent sets and behavioural requirements. Your job, as an employer, is to get round pegs in the round holes and, as a someone seeking a position, to show that you're the round peg that prospective employer needs you to be. This is where Financial DNA profiles come into play... providing objective and measured insight to perfect the hiring process.

The other unique element of Financial DNA is that it can tell you what the financial attitudes of a candidate will be. These attitudes are a significant driver of their motivation and how they will behave.

If you would like to get more information or arrange for one of our highly informative Hiring for Talent webinars or presentations please contact us at hiring@salesrecruitmentdna.com.




To participate in the Financial DNA recruitment process, click here.